Find the pattern running your decisions in 3 days, before you try another fix
A free challenge for founders. 30 minutes live over lunch, plus one short task. No need to clear your calendar.
Tuesday, October 20 – Thursday, October 22, 2026
12 pm Pacific
Live on Zoom
Does any of this sound like you?
- You delegated it, then took it back. Again.
- You clear your biggest calls through someone else first.
- Even easy calls get second-guessed for days.
- Nothing’s on fire. You’re just working harder every year for the same results.
This is for you if…
- You run a US company with a team of three or more.
- You have paying customers. This is a real business, not an idea.
- You’ve tried the usual fixes: coaching, systems, hiring. The problem came back.
- You’ve said it out loud: “Everything runs through me.” “I can’t step back.” “I’m fried.”
- You want to decide from choice, not from an old pattern.
Here’s what happens each day
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Before Day 1:
Take the Founder Bind™ Quiz. In about three minutes, it tells you which of four Founder Binds is in play. A Founder Bind is a hidden rule that makes your decisions for you.
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Day 1: Name it.
You’ll look at three decisions you made in the last two weeks and see the thread they share.
Your win: you name your pattern.
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Day 2: Catch it.
You’ll find your pattern in a real decision, today, while it’s happening.
Your win: you catch it in the act.
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Day 3: First interrupt.
You’ll pick one decision and make one small, different move.
Your win: your first interrupt.
About Eric
Eric Rosen is an executive coach who works with founders on identity rather than strategy: the unconscious patterns that govern their decision-making. He is a certified trainer in three modalities: Mental and Emotional Release®, NLP, and hypnotherapy.
Client reviews
What clients say
“…a much higher degree of comfort and clarity in my decision making.”
Swathi K., Founder & CEO, Health Tech
“A major benefit of having done these sessions was a big boost in confidence and self-worth. I noticed an increased feeling of peace as well as a greater level of focus.”
Zach M., Founder & CEO, Security Services
“…we stay out of story and we focus on patterns of the journey that give me a new perspective…”
Antonij T., Finance Executive, Biotech
Questions
Is it really free?
Yes. The three live sessions and the group are free.
How much time does it take?
30 minutes live each day at noon Pacific, so you can join over lunch. Each day also has one short task, and it happens inside decisions you’re already making.
What if I can’t make it live?
Every session is recorded. Replays stay up until Monday, October 26, at noon Pacific. Live is better if you can make it, because that’s where you get help with your own decisions.
What if I don’t know what’s wrong?
That’s normal. You can’t fully appreciate a pattern from the inside. The quiz and Day 1 are built for exactly that.
Is this therapy?
No. It’s coaching. We dig for the unconscious pattern that governs your decision-making, using real decisions from your business.
Will you sell me something?
On Day 3, I’ll invite you to a 4-week group that picks up where the challenge leaves off. Your three wins are yours either way.
Expose the pattern
You already know which line sounds like you. Over three 30-minute lunches, you’ll find the pattern behind it and start interrupting it, consciously.